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Trade Tales

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Trade Tales Transcriptions

Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.

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Trade Tales Transcripts

Ali Faulkner on building a team that’s passionate about the client experience

76 min

Ali Faulkner’s first career in high-end hospitality has played a crucial role in shaping the firm sh...

Ask Us Anything: How Shaun Crha presents product pricing to clients

55 min

In this episode, interior designer Shaun Crha of Long Beach, California–based firm Wrenstead Interio...

How Kelly Finley is building a firm that brings her joy

63 min

Kelly Finley set out to create her ideal firm—and then, after bringing that vision to life, realized...

Ask Us Anything: Erica Vassalotti’s guide to photo rights

49 min

In this episode, interior designer Erica Vassalotti of Philadelphia-based design firm Bergman Vass a...

Why Molly Torres Portnof hands every prospective client an investment guide

60 min

Molly Torres Portnof keeps her firm’s inner circle small—which means that each person in her orbit,...

Ask Us Anything: Tina Ramchandani on attracting your ideal client

40 min

In this episode, New York-based interior designer Tina Ramchandani answers a question from a  design...

Erica McLain on bridging the gap between science and design

59 min

Erica McLain has been continuously guided by a fierce drive and curiosity—qualities that propelled h...

Ask Us Anything: Dane Austin on taking design presentations to the next level [Rebroadcast]

48 min

Boston designer Dane Austin joins the show to answer a question from a fellow designer who knows the...

Why Mandy Cheng won't delegate her firm's finances [Rebroadcast]

59 min

Mandy Cheng launched her creative career in set production before discovering that transforming inte...

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